Switchflops,The $30 Million School Project:Back to School “season is upon us, and even the best students need a little motivation to trade beach, summer camp and carefree days in the classroom. But what if you could turn a school project in the $ 30 million business?” This is exactly what Lindsay Phillips creator SwitchFlops, and did.
Now 25, Phillips came up with the idea SwitchFlops at 16, as part of the project of high artistic school. Today, her company – Lindsay Phillips – employs 35 full-time staff and is projected to bring in $ 30 million in revenue this year.
The idea is simple – SwitchFlops are sandals with interchangeable straps. Thus, instead of buying several pairs of sandals, customers can, and do not own a sandal with multiple straps. After the Great Recession, 3-in-one shoe (or, hell, 50-in-1), tailor-made for buyers with limited budgets.
Main sandals well worth $ 35, plus additional tape is $ 12. Officially launched in 2007, SwitchFlops now sold in more than 4000 stores worldwide, and in line Phillips has turned in another shoe, like ballet flats, wedges and espadrilles. The company also makes bags, scarves and sandals for children. Lindsay Phillips, the company is currently building overseas office.
It does not hurt that Phillips, a ripe old 23 years old, had the wisdom to know that she did not know – and brought on board a CEO Jeffrey Davidson, 50, who has extensive experience in growing companies.
Which is not to take away anything from Phillips, who at the initiative and vision in the age of 16 years to develop their skills into something with commercial potential. She made a few flip-flops – ceramic flip-flops, which had straps with “fun, funky buttons on them. “It makes sense, when I came up with this idea,” says Phillips, who grew up in Tampa, Fla. “Everyone wears flip-flops to school, all the time.”
Her parents proudly displayed colorful sandals in their house. And the guests noticed. One woman even tried to put them on the screen. “They are ceramic,” Phillips said to her, but the boy suddenly came up with the idea that she should do some real triggers.
“I bought a fun button and tried to put them on the sandals, but they continued to fall, when I go to the beach, so I came up with Velcro, and began lining his shoes,” says Phillips, who returned from its prototype sandals straps for family members and friends.
It was just a hobby at first, until a relative said: “It’s really an amazing idea. Should patent it.
“I am 16 years old,” said Phillips. “I really do not know what a patent. Can you help me?”
She got going sympathetic but skeptical of a patent attorney, who told her to do some research and make sure that there was nothing of the kind already available in the market. If she can not find anything, he said that working with her. It is her research turned up nothing, and to the surprise of counsel, he could not find anything either. They began the process of applying for a patent. It took four years.
Phillips graduated from high school and college began at this time. She majored in art history at Rollins College and minored in communications, instead of focusing on the business. “My parents told me to learn what pleases me, because I would probably do business all my life,” she says.
But its innovations are always at the height of mind. Phillips worked as a summer in the leather Polo Ralph Lauren products for separation in New York, bringing its sales and production skills, as well as a trip to Europe in the Semester at Sea program – until she was ready to open its creation in the world.
The patent was issued in 2004, and after Phillips partnered with her mother, Liz, and began looking for the manufacturer. SwitchFlops made his first real retail appearance in January 2007 at the Surf Expo Trade Show in Orlando.
“We started with 10 bands,” says Phillips. “Primary Colors, but we would like to start with the basics, and it was very successful. We find our typical customer has 3 pairs of shoes and 10 bands, and for them to be able to go out and set them up – well, they get very excited and like to do it. We really think that all about versatility and value. ”
Phillips was able to tap into the growing Zeitgeist settings. Although people have always wanted to stand out from the crowd, the technology has really allowed consumers to tailor products to their tastes in recent years – and businesses, offering more interactive, design their own experience.
As marketing guru Randy Gage, author, why are you Dumb, Sick and broke … and how to get Smart, healthy and wealthy, said: “I have always said,” Find a need and fill it out, but it’s really bad advice, because people usually do not do what they want and what they want. Top Tips is, “Find and want to fill it.”
Phillips, of course, managed to do just that. “SwitchFlops allow you to express yourself,” she says. “Everyone wants to be a little unique, and although we could have the same bag, we do not want it to be exactly the same.”
Phillips recalls a meeting with one of her clients, including 8 pairs of shoes and 30 bands, and seeing the woman looked at her, shows how kids in a candy store, because they have chosen belts and matched them with shoes. “It’s amazing to be in the store and watch it happen because everyone takes something different,” she says.
UPS Plane Crash:Crew Dead In UPS Plane Crash In Dubai:A UPS cargo aircraft that took off from Dubai International airport on Friday crashed in an uninhabited area killing both crew members.
Confirming the incident, a statement issued by the General Civil Aviation Authority (GCAA) said bodies of both pilots were recovered from the crash site.
Dubai Police rescue unit that rushed to the sport had earlier confirmed that the aircraft crashed in an uninhabited desert area between Emirates Road and Al Ain Road after 8pm.
In a statement, UPS cargo confirmed that the Boeing 747-400 Jumbo cargo plane was headed to Cologne, Germany.
An official at Dubai International airport said the crew had reported fire on board and was attempting to turn around to the airport when the plane went down.
Unconfirmed reports said the plane crashed inside a military area.
Motorists driving along Emirates Road could see the huge fireball after the plane crashed.
An eyewitness Omanakuttan told Emirates 24|7 “I could see a ball of fire and smoke in the desert area on the Al Ain Road. I was heading towards Dubai from the Global Village. The entire area was on fire.”
“The concerned authorities are conducting necessary investigations to identify the cause of the crash,” the GCAA statement added.
Meanwhile, all operations are normal at the Dubai International Airport.
Demonizing Alex Jones,Chris Hansen Arrested For Child Molestation:Last night on Nightline ABC, Dan Harris tried to discredit Alex Jones and make it as charming kook.
“Jones, who sits at the head of an independent media empire, is probably the premier supplier of the country that could be called paranoia porn,” Harris wrote in an article posted on the website of ABC. “People who monitor hate groups say they are extremely concerned about the growing influence of Jones. His six days a week radio show and on the Web will reach an estimated 1 million people a day.” Harris said that “criticism of Jones, said that the floating its highly charged ideas at a time when people are already very angry and anxious, it will increase your chances of unbalanced people to do stupid things. ”
Stupid. For example, the assault on the television network, as James Lee earlier in the week. James Lee, in the end, gunman removed SWAT team police psychotic environmentalist and fan of eugenics, who believed children are no different from getting cockroaches. If we use the logic of Harris, the corporate media is responsible for the distribution of highly charged ideas “with its non-stop propaganda debunked the theory of climate change and population. Such sensations increased “the chances of unbalanced people to do stupid things.”
In the play Nightline, Harris fumbled in his efforts to characterize Jones as a conspiracy nut, after Jones said the obvious – the world’s elite a world government. ABC and the corporate media reported that fact more than once. Jones showed Harris and ABC documentation of this fact, but he was in the front room floor, because the point of the segment Nightline not provide objective facts, but to portray Jones dangerous kook conspiracy.
This is usually tempered Wall Street Journal Sabbath in the conspiracy nuts? In November 2009, the newspaper reported that the Copenhagen agreement engineering plans, “transnational” government “across the world had never seen, under the auspices of the United Nations.
Financial Times, British newspaper not less than the staid Journal, published an article in late 2008 on the agenda of creating a “global governance”, an abbreviation for world government. Gideon Rahman, the chief foreign affairs commentator of FT, wrote that although he does not believe in black helicopters, the first time in my life, I think that the creation of a world government is plausible. ”
US Open Fight:After a couple of articles surrounding the amount of etiquette that games such as golf, tennis, and demand is unlikely to be possible to open today and find out what happened fan fight at one of the correct etiquette of sport of all. Players ask their fans to stand in complete silence, without clicking cameras or something while they’re trying to hit the stationary ball. Tennis requires a “Quiet please,” as a player closer to the line to serve. However, the U.S. Open against a part of history, and 2010 fans will probably never enter another stadium in their lives.
Apparently Novak Dokovic from Serbia and Philipp Petzschner of Germany were not offering a lot of excitement. Origin of actual combat, probably goes back to the level of expected etiquette. Apparently, the woman asked fans not to continue to use certain swear words. It was less than amused that she dared to ask him to change his vocabulary and the argument was to fight US Open.
By the time the original dispute between two people to give, an elderly man steps into the mixture, and he and the younger one will argue. Perhaps the old man suggested that the young guy a slap foul mouth of his. When the young man took the senior to implement the proposal, a full brawl broke and the match had to be stopped. The only answer to the U.S. Tennis Association to fight the U.S. Open, treated him to be a hot night in New York.
New Zealand Earthquake 2010:On Saturday, the powerful earthquake, New Zealand. He hit about 35 miles from Christchurch, a city of about 386,000 people. This allegedly caused “enormous damage”, however, there are no reports of serious injuries and no serious injuries.
“It was like a train passes through the house,” says Chris Monroe, Operations Manager for the New Zealand Fire Service.
An earthquake measuring 7.0, which compared with the initial assessment of 7.4, U.S. Geological Survey said. He aftershock with a magnitude 5.7 that struck near the epicenter, about 20 minutes.
In Christchurch, the power was in many places, “due to extensive damage there,” reports Radio New Zealand.
Structural damage to homes has been reported as broken glass. The man who was at the international airport in Christchurch described what happened, “shook the terminal. I knew it was an earthquake. There was not much we could do at the moment,” he said.
The authorities evacuated the airport, he said, he also said that he saw some minor damage.
New Zealand journalist said that he thinks it’s lucky that the earthquake in the night, and not a day when people would have been about. “When one of this magnitude comes along, people certainly believe, especially if it is small.
The earthquake is not likely to lead to a tsunami, according to the Pacific Tsunami Warning Centre.
This is good news, it means that the people of Christchurch have everything that they face today.
There are no reports of major injuries at this point.
“We just a terrible earthquake,” said Paul May, a resident of Christchurch. “We have no power. A lot of things in the house on the floor. All power is not working, so I do not see anything. There is no power in the city.
She said that in her house, “we have everything down in a room” and that although it appears there are houses down in the region, such as the old masonry structures are, everyone I know seems to be OK. ”
The earthquake on Saturday, September 4, 2010 at 4:35:46 AM.
Switchflops,The $30 Million School Project:Back to School “season is upon us, and even the best students need a little motivation to trade beach, summer camp and carefree days in the classroom. But what if you could turn a school project in the $ 30 million business?” This is exactly what Lindsay Phillips creator SwitchFlops, and did.
